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Essie nail polish is an industry icon; distributors, beauty professionals, and consumers trust its excellence. In fact, the Essie brand is so well known that until recently Essie nail polish was sold in unmarked bottles, leaving the unique colors and outstanding quality to do all the talking. In 2001, Essie's logo was beautifully engraved on the glass bottle, reassuring consumers of the authenticity of the product and setting it apart from the competition.