Dye-ing to preserve that fierce, fabulous, vibrant color long after your salon visit? Commit for the long haul with Joico Colorful. Formulated with nourishing Camellia Oil and Pomegranate Fruit Extract, our anti-fade collection helps provide shine, strength, and protection from color-fading elements. It’s a brilliant and beautiful trio that keeps you true-to-hue.
This brilliantly hydrating, daily conditioner does a delicate balancing act on color-treated hair – infusing strands with softness and shine*, while cloaking hair with true and steady protection against the big fade. Instantly detangles and nourishes color-treated hair. Protects hair and reduces breakage by over 70%**
*SLS/SLES Sulfates = Sodium Lauryl/Sodium Laureth Sulfate
**When using Colorful Shampoo and Conditioner against combing breakage on damaged hair vs/ a non-conditioner shampoo